5 Incentive Travel Trends to Watch This Year

Elevate Your Incentive Travel in 2023

Incentive travel is an excellent way to motivate and reward employees, and as we move further into 2023, there are several incentive travel trends that are worth keeping an eye on. Here are five incentive travel trends to watch this year:

  1. Sustainable Incentives: Sustainability is becoming an increasingly important consideration for incentive travel. Companies are looking for ways to offset their carbon footprint and promote sustainable practices, and this is beginning to extend to incentive travel as well. Expect to see more incentive programs that incorporate eco-friendly activities, such as carbon-neutral transportation options, environmentally friendly accommodations, and sustainable excursions.

  2. Health and Wellness: The COVID-19 pandemic has led to an increased focus on health and wellness, and this trend is expected to continue in the incentive travel industry. Companies are looking for ways to promote physical and mental health among their employees, and incentive programs that include activities such as yoga, meditation, and healthy dining options are becoming increasingly popular.

  3. Personalization: Incentive programs are becoming more personalized to individual employees, rather than a one-size-fits-all approach. This could include allowing employees to choose their own activities or excursions, or offering different reward options based on personal preferences.

  4. Technology: Technology is playing an increasingly important role in incentive travel. From mobile apps that provide real-time information about the itinerary, to virtual reality experiences that allow employees to preview the destination, technology is being used to enhance the overall incentive travel experience.

  5. Domestic Travel: The pandemic has also led to a greater appreciation for domestic travel, and this is expected to continue in the incentive travel industry. Companies are looking for ways to offer domestic travel incentives that are both cost-effective and safe, and destinations that offer unique experiences, such as national parks or historic sites, are becoming increasingly popular.


In conclusion, sustainable incentives, health and wellness, personalization, technology, and domestic travel are five incentive travel trends to watch this year. By staying ahead of these trends, luxury event planning agencies can help their clients offer incentive travel programs that are both memorable and effective at motivating and rewarding their employees.

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